In modern Western societies, women are largely rewarded for their physical appearance. Clothing and fashion play a critical role in that appearance. Clothes have come to symbolize sexiness and sexuality, and women are increasingly choosing their clothing to create an attractive appearance. This trend can be traced to the influence of objectifying media on women’s self-perception. In the West, women have increasingly come to associate sexuality with attractiveness.
Historically, women have chosen their clothing based on social status. Some clothing is meant to draw attention to a particular affiliation, such as a college tennis team wearing skirts, or African tribal royalty wearing elaborate robes. Clothing serves as a powerful form of expression and helps women express their personal preferences and identity. It also contributes to the democratization of fashion. Women have always been motivated by their social standing, and it has become more important than ever for them to dress attractively.
The evolution of fashion and clothing has coincided with the development of capitalism and modern socioeconomic classes. While societies in static conditions did not undergo this pattern, the rise of women’s power and the emergence of capitalism have resulted in a rapid change in style and fashion. The upper classes, in turn, use their power to influence these changes and to demonstrate their influence. This process has lasted for centuries and is still highly influential today.